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This guide describes setting up the Newsletter section to display a newsletter sign-up form on a store page.

Use the newsletter to provide customers with up-to-date information about your store. Customers who sign up for your newsletter will have a Shopify account created for them. Refer to Shopify help: Add a newsletter signup .

In following image, a newsletter section is displayed above the footer on a store's homepage. A visitor can enter their email address, and then select the Subscribe button to begin receiving your store's newsletter.

A Newsletter section on an example store page.

For general guidance with modifying sections, refer to Sections overview.

Set up a newsletter section

To set up a newsletter section:

  1. Go to Customize theme. At the top of the page, use the dropdown to select a template that contains a newsletter section. For example, select the Home page template.


    The newsletter section can be added into any page, except Checkout and Giftcard pages. To add a newsletter section into the current page, select Add section > Newsletter. Refer to Shopify help: Add a section.

  2. From the side menu, select Newsletter.

    A newsletter section selected in Theme editor.

  3. Select a setting described in the following table.

Section setting nameDescription
HeadingIn the Heading box, enter text to display as a title inside the section.
SubheadingIn the Subheading box, enter text to display as a subtitle inside the section. Format the text using the text editor pane.
View customersFollow the View customers link to open the Customers page in your Shopify's admin. From the customers page, manage customers' information and view customers' purchase history. Refer to Shopify help: Customers.
Color > Color schemeUse the Color scheme dropdown to set the section's color scheme to Primary, Secondary or Tertiary. Refer to Colors.
Theme settingsSelect Theme settings to access additional settings for the section. Refer to Section theme settings menu.
Remove sectionSelect Remove section to delete the section from the current page template.